{"id":5097,"date":"2013-10-03T15:33:08","date_gmt":"2013-10-03T18:33:08","guid":{"rendered":""},"modified":"2015-03-05T12:29:37","modified_gmt":"2015-03-05T15:29:37","slug":"comites-de-amcham-11","status":"publish","type":"news","link":"https:\/\/amchamchile.cl\/en\/noticia\/comites-de-amcham-11\/","title":{"rendered":"<!--:es-->Comit\u00e9s de AmCham <!--:--><!--:en-->AmCham Committees <!--:-->"},"content":{"rendered":"<p><!--:es--><\/p>\n<p style=\"text-align: justify;\">Gonzalo Iglesias, presidente del Comit\u00e9 de Marketing y Comunicaciones de AmCham, y Claudio Ib\u00e1\u00f1ez, Instituto Chileno de Psicolog\u00eda Positiva<\/p>\n<p style=\"text-align: justify;\">El 6 de septiembre, el Comit\u00e9 de Marketing y Comunicaciones se reuni\u00f3 con el sic\u00f3logo Claudio Ib\u00e1\u00f1ez, socio y director ejecutivo del Instituto Chileno de Psicolog\u00eda Positiva S.A. y consejero fundador del Instituto de la Felicidad de Coca-Cola. Su charla fue titulada &#8221; Consumo un acto emocional &#8211; C\u00f3mo conectarse con el consumidor&#8221;.<\/p>\n<p><!--:--><!--:en--><\/p>\n<p style=\"text-align: justify;\">Gonzalo Iglesias, President of the Marketing and Communications Committee, and Claudio Ib\u00e1\u00f1ez, Chilean Institute of Positive Psychology<\/p>\n<p style=\"text-align: justify;\">On September 6, the Marketing and Communications Committee met with psychologist Claudio Ib\u00e1\u00f1ez, a partner and executive director of the Chilean Institute of Positive Psychology and founder of the Coca\u2011Cola Happiness Institute. His talk was titled &#8220;Consumption as an Emotional Act &#8211; How to Connect with the Consumer&#8221;.<\/p>\n<p><!--:--><\/p>\n","protected":false},"excerpt":{"rendered":"<p><!--:es--><\/p>\n<p style=\"text-align: justify;\">Gonzalo Iglesias, presidente del Comit\u00e9 de Marketing y Comunicaciones de AmCham, y Claudio Ib\u00e1\u00f1ez, Instituto Chileno de Psicolog\u00eda Positiva<\/p>\n<p style=\"text-align: justify;\">El 6 de septiembre, el Comit\u00e9 de Marketing y Comunicaciones se reuni\u00f3 con el sic\u00f3logo Claudio Ib\u00e1\u00f1ez, socio y director ejecutivo del Instituto Chileno de Psicolog\u00eda Positiva S.A. y consejero fundador del Instituto de la Felicidad de Coca-Cola. Su charla fue titulada &#8221; Consumo un acto emocional &#8211; C\u00f3mo conectarse con el consumidor&#8221;.<\/p>\n<p><!--:--><!--:en--><\/p>\n<p style=\"text-align: justify;\">Gonzalo Iglesias, presidente del Comit\u00e9 de Marketing y Comunicaciones de AmCham, y Claudio Ib\u00e1\u00f1ez, Instituto Chileno de Psicolog\u00eda Positiva<\/p>\n<p style=\"text-align: justify;\">El 6 de septiembre, el Comit\u00e9 de Marketing y Comunicaciones se reuni\u00f3 con el sic\u00f3logo Claudio Ib\u00e1\u00f1ez, socio y director ejecutivo del Instituto Chileno de Psicolog\u00eda Positiva S.A. y consejero fundador del Instituto de la Felicidad de Coca-Cola. Su charla fue titulada &#8221; Consumo un acto emocional &#8211; C\u00f3mo conectarse con el consumidor&#8221;.<\/p>\n<p><!--:--><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"template":"","news_tax":[],"user_type":[],"class_list":["post-5097","news","type-news","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Comit\u00e9s de AmCham AmCham Committees  - AmCham Chile<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/amchamchile.cl\/noticia\/comites-de-amcham-11\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Comit\u00e9s de AmCham AmCham Committees  - AmCham Chile\" \/>\n<meta property=\"og:description\" content=\"Gonzalo Iglesias, presidente del Comit\u00e9 de Marketing y Comunicaciones de AmCham, y Claudio Ib\u00e1\u00f1ez, Instituto Chileno de Psicolog\u00eda PositivaEl 6 de septiembre, el Comit\u00e9 de Marketing y Comunicaciones se reuni\u00f3 con el sic\u00f3logo Claudio Ib\u00e1\u00f1ez, socio y director ejecutivo del Instituto Chileno de Psicolog\u00eda Positiva S.A. y consejero fundador del Instituto de la Felicidad de Coca-Cola. Su charla fue titulada &quot; Consumo un acto emocional - C\u00f3mo conectarse con el consumidor&quot;.Gonzalo Iglesias, presidente del Comit\u00e9 de Marketing y Comunicaciones de AmCham, y Claudio Ib\u00e1\u00f1ez, Instituto Chileno de Psicolog\u00eda PositivaEl 6 de septiembre, el Comit\u00e9 de Marketing y Comunicaciones se reuni\u00f3 con el sic\u00f3logo Claudio Ib\u00e1\u00f1ez, socio y director ejecutivo del Instituto Chileno de Psicolog\u00eda Positiva S.A. y consejero fundador del Instituto de la Felicidad de Coca-Cola. 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Su charla fue titulada \" Consumo un acto emocional - C\u00f3mo conectarse con el consumidor\".Gonzalo Iglesias, presidente del Comit\u00e9 de Marketing y Comunicaciones de AmCham, y Claudio Ib\u00e1\u00f1ez, Instituto Chileno de Psicolog\u00eda PositivaEl 6 de septiembre, el Comit\u00e9 de Marketing y Comunicaciones se reuni\u00f3 con el sic\u00f3logo Claudio Ib\u00e1\u00f1ez, socio y director ejecutivo del Instituto Chileno de Psicolog\u00eda Positiva S.A. y consejero fundador del Instituto de la Felicidad de Coca-Cola. 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