{"id":29853,"date":"2022-04-01T12:00:52","date_gmt":"2022-04-01T15:00:52","guid":{"rendered":"http:\/\/amcham.dmeat.cl\/?post_type=news&p=29853"},"modified":"2022-04-07T14:42:24","modified_gmt":"2022-04-07T17:42:24","slug":"sap-designa-directora-de-marketing-de-sap-concur-para-america-latina","status":"publish","type":"news","link":"https:\/\/amchamchile.cl\/en\/noticia\/sap-designa-directora-de-marketing-de-sap-concur-para-america-latina\/","title":{"rendered":"SAP designa directora de Marketing de SAP Concur para Am\u00e9rica Latina"},"content":{"rendered":"
Carolina Borzatto ser\u00e1 la encargada de liderar \u00e1rea de Marketing de la compa\u00f1\u00eda.<\/h5>\n

SAP, empresa socia de AmCham Chile, anuncia la designaci\u00f3n de Carolina Borzatto como directora de Marketing de SAP Concur para Am\u00e9rica Latina, las soluciones de automatizaci\u00f3n, integraci\u00f3n y simplificaci\u00f3n de los procesos de gastos y viajes corporativos.<\/p>\n

Carolina cuenta con 20 a\u00f1os de experiencia regional en el \u00e1rea de marketing,\u00a0live marketing<\/em>, entretenimiento y comercializaci\u00f3n, habiendo desarrollado su trayectoria en Brasil, Chile y Estados Unidos para equipos locales y regionales. Antes de asumir el liderazgo del \u00e1rea de marketing para SAP Concur en Am\u00e9rica Latina, Carolina se desempe\u00f1\u00f3 como Ejecutiva Senior en SAP Chile, organizaci\u00f3n a la que ingres\u00f3 en 2020. Anteriormente trabaj\u00f3 siete a\u00f1os en Time for Fun (T4F), una de las compa\u00f1\u00edas de entretenimiento m\u00e1s grandes de Latinoam\u00e9rica, como Gerente de Marketing y Entretenimiento.<\/p>\n

Estudi\u00f3 Comunicaci\u00f3n en la Universidad de Santo Amaro, en Brasil, realiz\u00f3 un m\u00e1ster en Administraci\u00f3n de Marketing en la Fundaci\u00f3n Armando \u00c1lvares Penteado y un posgrado sobre Innovaci\u00f3n en Management en la Universidad Adolfo Ib\u00e1\u00f1ez de Chile.<\/p>\n

SAP Concur, con el objetivo de reinventar la gesti\u00f3n de viajes, gastos y facturas con herramientas que simplifiquen los procesos cotidianos y creen mejores experiencias, busca solucionar las finanzas y los viajes corporativos. Cuenta con el servicio de Concur Travel que permite a los empleados reservar viajes a su manera y cumplir con la pol\u00edtica de viajes y gastos de la empresa, y Concur Expense con la cual se crean informes de gastos automatizados, r\u00e1pidos y precisos ayudando a mejorar la productividad, el cumplimiento y el control de los gastos.<\/p>\n

\u201cEstoy muy orgullosa del camino transitado en estos a\u00f1os, de haber dirigido SAP de manera local y haber llegado a toda la regi\u00f3n. Es un gran crecimiento profesional y desaf\u00edo que espero estar a la altura\u201d, expresa Borzatto. \u201cCon la reactivaci\u00f3n de los viajes, la apertura progresiva de fronteras y la vuelta a las oficinas, SAP Concur es una gran soluci\u00f3n y oportunidad para todas aquellas empresas que a\u00fan no la est\u00e1n utilizando\u201d, concluye.<\/p>\n","protected":false},"excerpt":{"rendered":"

Carolina Borzatto ser\u00e1 la encargada de liderar \u00e1rea de Marketing de la compa\u00f1\u00eda.<\/p>\n","protected":false},"author":3,"featured_media":29859,"parent":0,"template":"","news_tax":[50],"user_type":[7],"class_list":["post-29853","news","type-news","status-publish","has-post-thumbnail","hentry","news_tax-noticias-socios","user_type-socios"],"acf":[],"yoast_head":"\nSAP designa directora de Marketing de SAP Concur para Am\u00e9rica Latina - AmCham Chile<\/title>\n<meta name=\"description\" content=\"Carolina Borzatto ser\u00e1 la encargada de liderar \u00e1rea de Marketing de la compa\u00f1\u00eda.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/amchamchile.cl\/noticia\/sap-designa-directora-de-marketing-de-sap-concur-para-america-latina\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SAP designa directora de Marketing de SAP Concur para Am\u00e9rica Latina - 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